"Together with EMA, we're going to use the power of media to make a real difference in the world."
- Jeff Skoll
Founded in 1989, The Environmental Media Association (EMA) is a nonprofit organization dedicated to harnessing the power of the entertainment industry and the media to educate the global public on environmental issues and motivate sustainable lifestyles.
Linking the power of celebrity to environmental awareness, EMA believes that through television, film and music, the entertainment community can affect change in a positive way. EMA’s work is widespread, from subtle messaging on the screen to promoting sustainable lifestyle choices and educating influential people on the power of “green,” our goal is inspiring the path to a healthier planet.