Since debuting at the 2012 Sundance Film Festival, the Brita FilterForGood Music Project documentary “Music Sustains” has been generating buzz online and inspiring music fans across the nation. Jack Johnson even shared the eco-friendly film on his Facebook page!
Fans are teaming up with artists like Dave Matthews Band, Janelle Monáe, O.A.R. and Guster to make concerts more sustainable. In the short documentary, filmmaker Destin Cretton turns the camera on how passion for music and passion for the planet are leading to positive change.
The Brita FilterForGood Music Project works with fans and artists to make concerts more sustainable by encouraging fans to use Brita® filtered water and a reusable bottle instead of bottled water. To date, the movement has saved more than 360 million plastic bottles from potentially ending up in landfills. Continue reading